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Showing posts from June, 2022

How Curated Content Helps Build Your Business

   Many marketers are using curated content as part of what has proven to be a very effective marketing strategy for increasing and maintaining exposure online! The 'process' of curating content involves gathering only the MOST relevant content you can find for your needs and filtering out the rest! For many entrepreneurs working on the internet this strategy is a HUGE time saver although this is NOT the only benefit it offers! Let's review 3 reasons why curating information from across the web can be so beneficial for entrepreneurs trying to increase and maintain their exposure online! It 'Supports' Your Brand Although it's important to establish your presence and brand using unique content, the process of curating it helps sustain your presence! The key obviously is to use only relevant content in accordance with both your business objectives and brand intentions! The need for repetition to reinforce your branding efforts and the relative ease of gathering and